In November 2023, the Insurance Marketing Coalition made the decision to become an independent entity, leveraging the skills, experience and influence of its 40+ member organizations.
"This is a big step for the IMC, and one we're very excited about," said Bill DeCourcey of AmeriLife, who serves as Chairman of the Board for the newly-independent IMC. "The influence of our organizations' companies is broad and powerful - and the thousands of people working for our member organizations shape the way insurance is marketed. By being an independent organization, we can now control our own fight for the ethical and legal marketing of insurance, and make sure consumers are treated fairly while also respecting the challenges and significant value added by insurance marketers and agencies."